Journal of Northeastern University(Social Science) ›› 2017, Vol. 19 ›› Issue (3): 253-261.DOI: 10.15936/j.cnki.1008-3758.2017.03.006

• Economics and Management • Previous Articles     Next Articles

Longitudinal Research of Service Innovation in Design Enterprises: Development Stages and Model Evolution

PENG Kai1,2, SUN Hai-fa1, LI Zhi2   

  1. (1. Business School, Sun Yat-sen University, Guangzhou 510275, China; 2. General Education Center, Guangdong University of Technology, Guangzhou 510006, China)
  • Received:2016-11-20 Revised:2016-11-20 Online:2017-05-25 Published:2017-05-19
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Abstract: Through a longitudinal case study (2000-2013) of a Chinese large design enterprise, it was found that there are four stages in the process of design enterprises' service innovation, which correspond to the four design service contents—“single design service” “vertical integration service” “cross-boundary service” and “design management service”, and to the four design service concepts—“object level” “process level” “context level” and“integration level”. The design service contents are dependent on and inseparable from the design service concepts. Moreover, the service innovation models at the four stages are varied, which manifest themselves with the model of leading experts, the model of supporting technology, the model of business team and the model of alliance network. Each model of service innovation impacts design enterprises' design service contents and service concepts, which then enhances design enterprises' performance. The evolution process of service innovation models is an internal mechanism for promoting design enterprises' service.

Key words: design enterprise, development stage, service innovation model, evolution path

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