价格促销与顾客冲动性购买的关系研究
李雪欣,郁云宝,刘真真
On the Relationship Between Price Promotion and Customers' Impulsive Purchase
LI Xue-xin, YU Yun-bao, LIU Zhen-zhen
东北大学学报(社会科学版) . 2018, (2): 140 -146 .  DOI: 10.15936/j.cnki.1008-3758.2018.02.005