图片饱和度对电商助农意愿影响机制研究——基于叙事传输理论视角
周延风,张莹,李天琪
Effect of Image Saturation on the Willingness of E-commerce Agricultural Assistance and Its Mechanism: From the Perspective of Narrative Transportation Theory
ZHOU Yanfeng, ZHANG Ying, LI Tianqi
东北大学学报(社会科学版)
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2024, (2): 37
-47
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DOI: 10.15936/j.cnki.1008-3758.2024.02.005