Journal of Northeastern University(Social Science)
Factors Affecting the Loyalty of Spontaneous Group-buying Users in Virtual CommunitiesFrom the Perspective of Customer Experience
NING Lian-ju， WANG Wei
Journal of Northeastern University(Social Science) . 2016, (1): 36 -41 .  DOI: 10.15936/j.cnki.1008-3758.2016.01.007