Journal of Northeastern University(Social Science)
On the Relationship Between Price Promotion and Customers' Impulsive Purchase
LI Xue-xin， YU Yun-bao， LIU Zhen-zhen
Journal of Northeastern University(Social Science) . 2018, (2): 140 -146 .  DOI: 10.15936/j.cnki.1008-3758.2018.02.005