关键词: 设计者谬误; 技术人工物; 道德化设计; 身体现象学; 前反思自身觉知

Abstract: “Persuasive technology” and “nudges” can be seen as the main practical approaches of Peter-Paul Verbeek's theory of “moralizing technology”， and these approaches carried out the moralizing guiding of our body behaviors through moralizing design. However， Verbeek failed to explain the internal causes of “designer fallacy” in that he attributed the moral function of technological artifacts to technological intentionality and technological design. On the one hand， the body intentionality can be regarded as the internal reason for realizing the moralizing function of the technological artifacts by introducing the dimension of bodily pre-reflective self-consciousness. On the other hand， the bodily phenomenological root of designer fallacy can be found as well. Therefore， the bodily phenomenological design approach not only needs to combine designing artifacts with designing contexts， but also needs to combine the reflection on technological design with the reflection on technological applications.

Key words: designer fallacy; technological artifact; moralizing design; bodily phenomenology; pre-reflective self-consciousness