东北大学学报:自然科学版 ›› 2019, Vol. 40 ›› Issue (7): 1051-1055.DOI: 10.12068/j.issn.1005-3026.2019.07.025

• 管理科学 • 上一篇    下一篇

买方势力对成本-价格传递率的影响

赵球, 李凯, 唐晨曦   

  1. (东北大学 工商管理学院, 辽宁 沈阳110169)
  • 收稿日期:2018-06-14 修回日期:2018-06-14 出版日期:2019-07-15 发布日期:2019-07-16
  • 通讯作者: 赵球
  • 作者简介:赵球(1988 -),男,安徽濉溪人,东北大学博士研究生; 李凯(1957-),男,辽宁昌图人,东北大学教授,博士生导师.
  • 基金资助:
    国家自然科学基金资助项目(71873026,71472032).

Effect of Buyer Power on the Cost-Price Pass-Through

ZHAO Qiu, LI Kai, TANG Chen-xi   

  1. School of Business Administration, Northeastern University, Shenyang 110169, China.
  • Received:2018-06-14 Revised:2018-06-14 Online:2019-07-15 Published:2019-07-16
  • Contact: ZHAO Qiu
  • About author:-
  • Supported by:
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摘要: 研究了纵向产业链结构中成本传递的影响因素,将成本-价格传递率分解成批发和零售两个环节的价格传递率,分析在线性定价、两部收费制和收益分成三种纵向合约形式下,买方势力对两种价格传递率的影响.结果表明:买方势力和纵向合约形式均会对两种价格传递率产生影响.线性合约条件下,买方势力对零售价格传递率没有影响,对批发价格传递率的影响与需求曲率有关.两部收费制合约下,价格传递率与买方势力无关.收益分成合约下,零售价格传递率随买方势力增加而减小,批发价格传递率则随买方势力增加而升高.

关键词: 成本-价格传递率, 纵向合约, 买方势力, 产业链, 批发环节, 零售环节

Abstract: The influencing factors of cost-price pass-through in the vertical industry chain were studied. The cost-price pass-through was decomposed into the wholesale pass-through and retail pass-through, and the effect of buyer power on the two kinds of pass-through was analyzed under three vertical contracts: linear pricing, two-part tariffs, and revenue-sharing. The results showed that both buyer power and vertical contract will affect the pass-through. Under linear contract, buyer power has no influence on the retail pass-through, but has an impact on the wholesale pass-through, and the influence is related to the demand curvature. Under the two-part tariff system, the wholesale pass-through and retail pass-through have nothing to do with buyer power. Under revenue-sharing contract, the retail pass-through decreases in buyer power, and the wholesale pass-through increases in buyer power.

Key words: cost-price pass-through, vertical contract, buyer power, industry chain, wholesale level, retail level

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