东北大学学报（自然科学版）

东北大学学报:自然科学版 ›› 2016, Vol. 37 ›› Issue (9): 1359-1363.DOI: 10.12068/j.issn.1005-3026.2016.09.029

• 管理科学 • 上一篇    下一篇

理想点效用模式下的主旋律分析方法及求解

司岩   

  1. (东北大学 工商管理学院， 辽宁 沈阳110169)
  • 收稿日期:2015-05-21 修回日期:2015-05-21 出版日期:2016-09-15 发布日期:2016-09-18
  • 通讯作者: 司岩
  • 作者简介:司岩(1971-)，男，辽宁大连人，东北大学博士研究生.
  • 基金资助:
    国家自然科学基金资助项目(71401109).

Thematic Analysis Method and Solution Based on the Ideal Point Utility Model

SI Yan   

  1. School of Business Administration， Northeastern University， Shenyang 110169， China.
  • Received:2015-05-21 Revised:2015-05-21 Online:2016-09-15 Published:2016-09-18
  • Contact: SI Yan
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摘要： 智慧行为主体常常是依据其对事物的认知而形成的，认知自身状况的差异会导致行为的差异；但由于某些主要的固有本性，众多行为主体的行为中也会形成若干典型的行为特征——即主旋律.本文基于理想点评价模型，构建了主旋律分析方法，实现了对主旋律的客观识别，并将所提出的主旋律分析方法用于某高校大学毕业生创业素养主要特征的分析，具有较好的理论价值和实际指导意义，并具有较宽广的应用领域.

关键词: 智慧行为主体, 评价理论, 主旋律分析, 理想点效用模型, 创业教育

Abstract: Intelligence agents are often formed based on the cognition of things， and the differences of cognitive conditions will lead to differences in behavior. However， due to some major inherent properties， numerous agents’ behaviors may also turn on several typical behavioral characteristics， that is， being thematic. Based on the ideal point evaluation model， the thematic analysis method was built to realize the objective identification of themes. Besides， the proposed thematic analysis method was applied to explore the main features of university graduates’ entrepreneurship quality. It was confirmed that the method has a good theoretical value and practical significance， which can be applied to broader fields.

Key words: intelligence agent, evaluation theory, thematic analysis, ideal point utility model, entrepreneurship education

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