Abstract: The continuing interactive relationship between IP protection and the development of network culture industry represents a historical process of interactive evolution from impeding or inadaptation to promoting or adaptation. Currently， Chinas network culture industry faces such problems as network culture enterprises inability to implement IP strategies， the weakness of criminal laws in protecting network copyrights， the low judicial quality of network IP cases and failure to differentiate varied IP infringements as well as their compensation systems. By fully understanding the effect of network culture industrys characteristics upon IP protection and harmonizing the relationship between free promulgation and sharing of network works and IP protection， we can take some corresponding countermeasures to transfer IPs requirements of network culture industry development from impeding or inadaptation to promoting or adaptation.

Key words: IP protection, network culture industry, industrial development