Abstract: The implementation of rural revitalization is a major strategy to realize agricultural and rural modernization and common prosperity of urban and rural areas on the basis of grasping the changes and development laws of urban-rural relations in China. This paper uses fuzzy set qualitative comparative analysis (fsQCA) to analyze “the first batch of typical cases of rural revitalization in China”， and explores the influencing factors， combination path and promotion mechanism of rural revitalization practice. The research shows that rural revitalization is the comprehensive result of the combination of multiple “exogenous-endogenous” factors. Organizational guarantee and basic support are indispensable factors for rural revitalization， and ecological construction is an effective breakthrough for rural revitalization. We should properly solve the problem of effective connection between internal forces and external resources， establish an implementation mechanism of the integration of “exogenous drive” and “endogenous development”， realize the comprehensive revitalization of rural areas and promote the common prosperity of urban and rural areas by giving full play to the guiding role of the government's “exogenous introduction” and “endogenous training”， reconstructing the rural governance community， and promoting the coordinated development of “exogenous and endogenous” between urban and rural areas.

Key words: rural revitalization; exogenous drive; endogenous development; fuzzy set qualitative comparative analysis